The title might sound a little funny. I came across this keyword while searching for potential keywords to use in a ppc campaign. What is ppc? It just stands for pay per click. These are the kinds of ads that you place to help get traffic to your site.
Paying for clicks really just means that. You are just paying for potential traffic coming to your site. It doesn’t mean that they are going to buy your product. As soon as you send the deposit payment into your account, you start wondering if you are doing the right thing. You are taking a chance when it comes to advertising. It involves a lot of testing.
The work at home niche should be filled with plenty of leads. There are plenty of people that want to take their talents to their own business. Generating leads with ppc is not a guarantee. You are putting your ad skills to work. You have to come up with the title and description for the ad. You have to find the right keywords and think about what the work from home lead with need to take action.
Advertising can be done through lots of different channels. With ppc, you might have to bid to get your ads shown. You might think that you are getting a deal when you are getting 1 cent or 2 cent clicks. The joke might be on you, if you are not able to take those clicks and turn them into conversions. The quality of your traffic does count. There is a lot of mystery when it comes to ppc ads. Where are your ads being shown? The other big issue with ppc is that when you stop placing the ads, your traffic can come to an end.