Article Marketing – Write Content and Think Long Term


Article Marketing

Marketing with articles is not a difficult strategy to understand.  Content is always in demand.  All you have to do is think about all the sites on the internet.  They are continuing to get created all the time.  Those sites are going to need new information added to them.

Writing articles uses your skills and talent.  You can write content on all kinds of topics.  What about writing content around areas that you enjoy.  You can write about things that you have passion about.  Articles are just one form of writing.

Where are you going to place the articles that you write?  You might write them and place them on your own sites.  You could also write articles and strategically place them on other blogs that get lots of web traffic.  Guest blogging is another option for your written content.  You approach other blogs and offer them content.  Why would you want to do this?  This could be a chance to get your content in front of a large audience.  When people read the guest blog post, they will have a chance to see your link and information.  If your article is good, they might decide to click your link and see more of your content.

Write articles might be attractive for a number of different reasons.  One thing about writing content is that it is there for the long haul.  When you create articles, you have a long term marketing option at play.  Your written articles might not pull any traffic today or tomorrow.  What happens if your articles are written in such a way that they are evergreen and timeless.  They might drive traffic years down the line.  That is the power of using article marketing.  You just don’t know when the traffic will show up.  It could be a few web visits this month or it could be a large mass of traffic that floods in years from now.

Writing articles is like adding one more brick to your online marketing wall.  When you are writing content for your own sites, you might try to earn income from the articles using ad services like google adsense or affiliate marketing links.  Another way to get more out of the traffic that you generate with articles is to setup a email sign up box.

Your articles can drive traffic, but you don’t want to lose that traffic forever.  Your articles get web visitors to land on your blog pages and you want to take full advantage of the opportunity.  You want to get the email address of the web visitor so that you can build a relationship through email marketing.  This can give you more chances to provide more information and product offers.  What happens if you don’t collect the web visitors email address?  They might not like the offer that you are promoting and they could easily leave your site forever.  If you get their email address, you can continue to send the information that gets delivered to their email account as long as they stay subscribed to your email list.

Working From Your Home Office – Writing Content, Video, and Web Development

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The internet makes it easy to work. You don’t have to travel to an office space to get things done. Now the web brings all the information together in one place. You can do lots of work offline and then just use a computer system connected to the web to make things happen.

Working From Your Home Office – Writing Your Own Ebook

Do you have an idea for a book? You can create your own ebook from home. There are a lot of reasons to write your own ebook. Write it to drive traffic to your blog. Write it to build your mailing list. Write the book to make online sales. Write the book to make money with affiliate marketing.

Working From Your Home Office – Web Development

  1. Create blogs from home – Make free blogs and get your own web hosting to setup blogs.  Learn the process and unlock the doors to online income options.  Setup one blog and remove your fears about doing web development.  Now the software makes it easy to create sites fast with the right blogging solution. Use wordpress, blogger or a number of other blogging platforms to create good looking sites.
  2. Sell Your Blogs to other businesses – There are lots of businesses and organizations that are looking for a good website solution.  They might not have people inside the business that can handle the web development issues.  Take your knowledge of setting up websites and offer services to those small businesses and organizations that need the help.
  3. Create simple software from home – Learn real web development skills and put them to work.  You could learn the technology that is running under the hood in wordpress.  Pick up php and learn the rules of web development.  You could take your skills and create wordpress themes or wordpress plugins that give wordpress users more flexibility.  There are lots of wordpress users around the globe.
  4. Buy domain names from home – Find good domain names and purchase them.  Good domain names are not always difficult to find.  You can keep watch for expired domain names or just come up with good combinations of words to create general domain names.  You might even be able to pick up domain names for less than the regular price with domain name discount codes.
  5. Setup Domain name forwarding – Affiliate marketing is something that you can do from home.  The affiliate links that the affiliate companies give you can be long and ugly.  You can clean up your affiliate links and make them more presentable to your  prospects by adding a good looking domain name.
  6. Use templates to create simple websites – This is another option for web development.  You don’t have to know anything special.  You can just add content in the right places and add the advertising that you want to include.  The one problem with using templates is that you can break the design if you remove important information or codes.

Working From Your Home Office – Writing Content

  1. Write Blog Content from Home – Writing content from home is possible.  Blogs are the popular way to create sites and they all have something in common.  Blogs need to new content.  With blogging, you can write about just anything.  Blogs can focus on all kinds of topics, so you can write to your passions from home.
  2. Create PLR Articles – Private label rights content is another option.  Instead of writing your content and selling it one time, you sell the same content over and over again.  PLR is cheap, but it is a head start for other writers.  They can use plr to create more articles.
  3. Write Articles for Article Directories – Article directories can be another destination for your writing content.  The hope with this option is getting your content in front of large newsletter audiences or blog audiences.  You get to place a link in your content.  You could drive the traffic to your own blog or to an affiliate link.
  4. Write Newsletter and Ezine Content – Email marketing and ezine marketing is still an option.  Ezines and newsletters are published on schedules just like a regular magazine.  They need good articles and advertisements.  Build up a good email list and then provide them with good content to help build a long term relationship.
  5. Rewrite PLR Content for Your Blog – Now you don’t have to worry about what to write.  You can get plr content and rewrite it for your blog and other purposes.  PLR comes in different quality levels.  You can rewrite bad plr and turn it into something you could use on your blogs and sites.

Working From Your Home Office – Video Marketing

  1. Make Screen Capture Videos – Create tutorial videos.  People that don’t want to read a lot can turn to your videos to guide them through problem areas.  Use screen capture software to tape your movements and audio.
  2. Videos with Your Camcorder – Pick up your camcorder and start putting it to good use.  Record videos.
  3. Create Videos with Online Software – Use software to convert your photos and short videos into great looking slideshow videos.

Article Marketing – The Free Way to Attracting Web Traffic

Anybody can get started with article marketing. You don’t have to be a great writer to create good content. You have knowledge and opinions that can be turned into information online.

Writing has the staying power that you are looking for. There are lots of different ways to try to get traffic. Paying for web traffic with pay per click ads can get people coming to your site. They only problem is that you have to keep paying for it.

Using your writing skills to create articles can be a traffic getter for the long haul. Getting the traffic from search engines and other sources doesn’t have to cost you money.

Making articles on evergreen topics gives you a chance to get traffic into the near future. Your computer can be the tool that you use to crank out articles in many different areas. You are really unlimited when it comes to this form of marketing.

One of the benefits of using the web for your marketing is that you don’t have to wait for approval. You can post on your own schedule and you don’t have to worry about getting the okay from somebody else.

You can start writing today. Will you see results immediately? The traffic might show up immediately, but it could take some time for your content to make a dent in the web. Article marketing is a method that requires a consistent effort. You are not just going to write one article and expect it to generate massive traffic quickly. You want to think of article marketing like long distance running. You want to create articles on a regular schedule and keep at it until you start getting the results that you are looking for.

When you are writing content, you can take it in any direction that you want. There are always new topics and news stories that might be the perfect lead in for new article content. What are the current events that are shaping your area of business? How is your business changing? You can never run out of ideas when it comes to articles. There are always going to be different views and opinions that you can share with your article writing.

Take your experiences and turn them into articles. What are some of the things that you would do differently in your business? Make a list and create articles from it. Information is constantly evolving and you can use that to your advantage with article writing.

Creating good articles that your audience wants to read is the job of article marketing. Come up with good headlines that gets the attention of your target audience. Make sure that you keep your writing at a level that is easy to read and understand. The goal of your article is to get your target audience to do something. Make sure that you make your call to action clear at the end.

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Internet Marketing Traffic – What is your home business internet marketing wish list?

Internet marketing traffic is what everybody wants at all times during the year. We are quickly approaching the holiday season, so the question is, what do you want for your internet marketing home business this year?

  1. More internet sales!

    Don’t we all wish that we had more internet sales. When you signed up for internet marketing and affiliate marketing, did you think that it would be this hard. Logging into your amazon associates account only to see that you had a few clicks without any sales gets boring fast. This year I hope that you all get more web sales. What could help lead to better web conversions? Maybe our writing could get better this holiday season. Now is the time to start planning for the holidays too. So get started with squidoo and start creating some lenses.

  2. Easier Online Content

    Writing content for your online sites takes up a lot of time. Sometimes you might think that it is time wasted when you don’t see high traffic numbers in your stats. Wouldn’t it be great if this holiday season, your blogs and sites were really easy to write for. Maybe you will find the right voice for your sites and it gets really easy for you to create content that your audience falls in love with.

  3. Inexpensive Outsourcing of Tasks

    Are you tired of trying to do it all yourself? This year might be different for you during the holidays. You might sit down and really think about where you want to take your online business. Instead of trying to do it all yourself, you might map out the real goals of your site and get other people involved in helping you achieve the vision. It might be turning to sites like fiverr or even getting a family member to help you with turning your sites into an online success story.

  4. More Technology Tools

    There are so many new technology tools that get released every year. Wouldn’t it be great if you got the technology presents that you really wanted for your online business. It could be a new smartphone to help you stay alert to everything going on in your niche. It could be a tablet computer that allows you to do more presentations and creating content without having to lug around a heavy laptop. It could be the software that you need to make videos quickly without a hassle.

Running a home business is no easy task. Hopefully, you get some things for your home business that make it easier to operate.

7 Tips for Getting Started with Article Marketing

One of the ways that you can share information about your products and services is through article marketing. Articles can entertain and educate your prospective audience. People are online searching for information at all times during the day. How can you share your information online? Use article marketing.

Article Marketing Tip 1 – Create Good Headlines

You can write a really good article and it never gets read. Why could this possibly happen? Writing a good article is just the beginning of the process. Marketing still comes into play when you are adding articles to article directories.

Grab Your Prospects by the Neck with Attractive Headlines

The headline has to grab attention. You could create a headline that is boring and it gets ignored. A catchy headline might get people to click to read your article. Your article could be a poor article, but the headline can at least get it read. Learn to write headlines that get attention and get your prospects to click the link for more information.

Article Marketing Tip 2 – Choose Top Article Directories

Where are you going to place your articles online? Does it make a difference where you place your articles? You can spend a lot of time creating articles and it only makes sense to place them online in areas that give you the best results. Find the top article directories that have the most traffic.

Top article directories might be more difficult to use that lower tier article directories. Top article directories might have tougher restrictions on what they allow in. Take some time to search online for the top article directories. See what other article writers have to say about their experiences. This can be easily done with online searches. Try online forums that are dedicated to article marketing and even check other article marketing blogs.

Article Marketing Tip 3 – Pay Attention to the Rules

When you are writing articles for your own blogs, you don’t have many restrictions. You can just come up with articles and hit the publish button. Article directories have rules that you must follow in order to get into their directories. It is important to learn the rules before you decide to submit your article.

Learning the rules can save you a lot of time. You don’t want to submit a lot of articles and then have to go back and make a lot of changes and revisions. Getting caught in the revision loop can be no fun. Make sure that you know the article word counts and all of the restrictions that are placed on articles. Article directories don’t like affiliate marketing links and they don’t like a lot of links in the body of the article.

Take a look at the successful articles on the directory to see what is getting approved. This can help give you a guideline for what is acceptable. See the headlines, the number of paragraphs and the flow of the article. Learning the rules of the article directory can help you save time and that is just half of the battle.

Article Marketing Tip 4 – Educate and Entertain with Your Articles

What is the purpose of writing your articles? You might be in search of more traffic or you might want to establish yourself as more of an expert. You can use many different types of writing styles online. You can educate, you can even entertain and help accomplish your goals online.

People are turning to the web for the information that they need. Write articles that provide the information that they are looking for. You don’t have to write dry and boring information about your topics. Make it entertaining and write with a regular voice. You are writing for regular people.

Take a boring topic and change it into something interesting with a story. People don’t just go to the web for information, they also go there to have fun and be entertained. So every article that you write doesn’t have to be filled with data and statistics. You can start tapping into your creative side and weave stories into the topics that you want to cover.

Article Marketing Tip 5 – Remember Your Audience

Stay focused on your audience. You are trying to get the right response from your articles. The first hurdle is getting the right people to republish your article. This means creating articles that fit with your desired target audience. What are they really looking for. Article directories are searched by people that have their own websites and ezines. You want to provide the information that their audiences will find irresistible.

There are lots of web developers and ezine owners that need content for their online properties. You might even be one of those types of people yourself. You have multiple sites and you want something good to share with your readers. Think about the kinds of articles that you would be willing to share with your trusted audience. You want to protect your relationship so you don’t want to offer them just anything. You want well crafted articles that fit your niche to a t.

Article Marketing Tip 6 – Write Articles that are good enough to republish

Face it, some of the articles that you write are just regular and basic. They are quickly written and you just want a little bit of traffic from them. You don’t put a lot of work or thought into them. Sometimes you just want something to add to a site so that something is there. When it comes to writing for the article directories, you don’t want to do this. You want to write articles that have a fighting chance of getting selected by web developers and ezine owners. Cutting corners with your articles will result in less article views and nobody hitting the republish button.

Before you submit to the article directories, make sure that you are offering up good quality articles that are worthy. If you just submit quick articles that don’t pack a punch, you are just wasting your time. Getting your articles into the directories can be a long term traffic opportunity. Write articles that are evergreen in nature and of top quality that can provide real value to the web developers and ezine owners as well as your target audience.

Article Marketing Tip 7 – Strong Call to Action

After you have written your top of the line article, it is time to bring it all home. There is a line in sales that is often repeated. Always be closing. You will notice it in the movie glen gary glen ross. There is something that happens to some sales people in the field. They might go through the whole sales pitch without asking for the order. You don’t want to do this with your articles. The article can be full of information and fulfill what your target audience is looking for.

Don’t drop the ball just before you get into the end zone. Help your audience get even more powerful and helpful information by adding a strong call to action that gets them to click your links and visit your sites. You might include a blog address or you might want to capture contact information for a newsletter. The choice is yours.

Article marketing can be a low cost option for building up traffic. It might not happen overnight, but when you have limited marketing funds, article marketing could be your long term internet marketing strategy.

What is your blogging routine?

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Do you have a blogging routine? Blogs are always in need of new content. How do you go about blogging? Do you just sit down at the computer, get a cup of starbucks and start to write. Do you search for the ads that you want to include in your blog post before you create your article?

One of the easiest ways to create a blog post is to open up your blogging system and then start brainstorming the topic that you want to cover. Just start writing a sentence or two about each topic. This can help you come up with a long article in just about no time. After you have all of your topics selected, you just start writing on the topic selected. Then move on to the next one. You don’t even have to pay attention to the word count at the bottom of the screen. You just cover the topic until you feel that it is complete.

Do you use private label rights content to help you through the tough spots when you can’t come up with something to say on your blog? Not all plr is that good, but even the bad stuff can help you come up with a blog post. It is happening right now. I am talking about the bad plr that I have encountered in the past and using it to create something new. PLR can give you some ideas that you can bounce around and even if you don’t agree with the subject matter, you could come at the topic from a different point of view. Add plr to your blogging routine.

Is there a specific time of the day that you like to write? You might not have a routine when it comes to your writing time. Some people like to write whenever they have the free time or whenever the writing bug decides to hit. Something might happen during your day that gets you inspired to write a blog post on a new topic. Maybe it is the high price of gas, or maybe it is the high price of laser inkjet toner. You never know what can be the catalyst for getting your writing juices flowing. Your blog is going to always need some good content. Sometimes you might get inspired to write more than just one blog post in a day. You have a couple of choices when this happens. Post them all on the same day or start to schedule the posts over multiple days in the future. It is probably best to load your blog up for posts into the future. This can help show that your blog is active.

Are you doing keyword research before writing your posts or just writing what you want and saying forget the search engines? Writing what you want and not focusing on the search engines is where I tend to go. Search engine optimization can take some time and it could be something that you do after you have written your post. You are going to need to tag your blog post with keywords. The only thing about search engine optimization is that it is always changing. New search engine rules keep popping up and it seems like a moving target. It is probably better to start thinking about building your own mailing list and connecting with your audience that way.

Does it really matter if you have a blogging routine? Not really. This is the internet and you can do what you want. If you want to be systematic, you can. If you want to post when you want, you can. That is the beauty of blogging and the web. You can do what you like.