Have you ever thought about using video to sell products? All you have to do is turn on the tv and what do you see during your favorite programs? Commercials. They are what keep tv going. You might not have the big budgets of the large advertising companies but it doesn’t mean that you can’t use video to promote your products and services.
You don’t even have to make real commercials. What about using video to educate your prospects about your products and services? This is marketing. Video marketing can be as simple as turning some of the articles that you have written into quick videos that your prospects can watch online.
Writing Takes Too Long
You might not be the next shakespear. The thought of sitting down at your computer and hammering out articles left and right might make you want to pull your hair out. Writing is simple, but it can be time consuming and you really do need to love it to stay with it. Video doesn’t require you to be super creative. There are all kinds of software programs that can turn your thoughts into quick good looking videos.
Videos Global Reach
Your writing might be good and still not get any attention at all. You have to take into consideration all the changes that are going on right now. Sure there are a lot of people buying electronic readers like the amazon kindle fire and the barnes and noble nook. They are getting more sales and people want to add more content that they can read, but what about the people that don’t want to sit and read your long blog post? Video opens your content up to a much wider audience. Think about all those people that are switching from regular cell phones and getting their hands on new smartphones or
tablet computers. They are going to be looking for more than just the latest blog posts or ebooks. Video can be the perfect option for landing new prospects online.
Easy Video Creation
You are not Michael Bay. You are not the greatest action movie director and you don’t need to be. Your videos could be low budget and simple. You don’t even have to appear on camera and your videos can still be effective. Take some of that content that you worked hard to write and create and turn it into videos with the right software
Video Can Go Viral
One final reason to think about using video is the potential to go viral. When is the last time that somebody forwarded a long blog post to you? What about a fun video? You probably have seen a few of those videos that people talked about and you ended up going to youtube to watch it for yourself. Remember the one with charlie and his brother. Charlie started biting his finger. Those videos go viral and the traffic gets crazy. Will your videos do that? You never know. You have to get started with video to even give yourself a chance.